PinnedOm SutharShifting from outputs to outcomesCreating a new product or service and scaling it from 0–1 isn’t a linear path. On the contrary, it’s a process that requires oscillation…·2 min read·Sep 29, 2023----
PinnedOm SutharShaping the problem within product discoveryThe anti-climatic delivery·6 min read·Apr 16, 2024----
Om SutharReinventing the personaWho doesn’t love dunking on personas? After all, it’s one of the most misused frameworks out there. Alan Cooper is credited as the father…·5 min read·Nov 21, 2020----